Building a Client Attraction System

$66.00 $44.00 $40.00

Most practice owners, if they were honest, want to build a practice with real value which can be sold at some point in the future. We tend to call it succession planning. But without a client attraction system with the capacity to generate new client flow to the business independent of the practice owner what have you got to sell.

This session will shift the way you think about marketing your practice. Shift it from more traditional marketing practices where marketing tends to occur in a transactional way to one where focus is given to building a marketing asset which consistently generates client flows into the future.

If you can achieve that your practice will have true value, independent of its’ owner, and will command a higher sale price when the time comes.

Recorded March 2017

Out of stock

Product Description

Key Learning Outcomes:

  • The importance of building a client attraction system which generates value to your practice beyond your next campaign.
  •  Why driving traffic to a website is pointless and costly without having a highly effective practice marketing platform in place.
  •  The 6 essential ingredients in building your client attraction system…. and ‘Traffic’ isn’t one of them
  • The mistakes most firms make which keep them stuck with poor client flow and the wrong type of clients
  • The key shifts you need to make in the way you think about marketing your practice
preview session
Andrew Abel - CPDforMe Presenter

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About your Speaker

Andrew helps lawyers build profitable, scalable, saleable legal practices – no…businesses. His signature program ‘Boardroom’ and other training offerings are all focused on equipping the ‘lawyerpreneur’ as they navigate the increasing challenges of operating a legal services business in a highly competitive, disrupted market.

Further Information

If particular educational activities are relevant to your immediate or long term needs in relation to your professional development and practice of the law or profession, then you should claim one “unit” for each hour of online viewing, listening, and private study completing relevant downloads, available for ongoing, Ask the Expert Q&A at 

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About CPD for Me offers over 160 pre-recorded exclusive webinars filled with gems of over 100 leading Australian barristers, accredited specialists and professional service industry experts with ongoing Q&A so busy lawyers, accountants and advisors can obtain practical, relevant learning and meet CPD compliance requirements, on any device and with no travel hassles. 

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