How to be a Media Magnet

How to be a Media Magnet (2020) 1 CPD Unit

$66.00 $66.00 for 1 year

How to be a Media Magnet (2020) 1 CPD Unit recorded webinar available 24/7 on any device. License is for single fee earner to access CPD session for 12 months and LogCPD to print completion statement.

 

How to be a Media Magnet (2020) 1 CPD Unit

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How to Become a Media Magnet in 5 Practical Steps (2020)

 

The media are thirsty for content, now more than ever. In this very practical masterclass, Monica clearly explains what the media are looking for when putting together content.
Through Monica sharing her trade secrets, you’ll be armed with the tools and confidence to consistently magnify your message in the media.

 

 

Learning outcomes:

  1. Layer their content/expertise over 5 newsworthy hooks that will capture a journalist’s attention
  2. Gain a good understanding of what journalist’s look for in a story.
  3. Be able to identify journalists they’d like to develop win-win relationships with
  4. Know how to write an email pitch and press release
  5. Understand how to combine media exposure with digital/social media marketing to supercharge their visibility

 

Preview:

 

 

About Your Speaker: Monica Rosenfeld, WordStorm Public Relations

Monica founded WordStorm PR in 2000 after working as a producer on Channel Nine’s A Current Affair. Whilst working in television journalism, Monica realised there was an opportunity to create a PR company that intimately understands how the media works and what journalists look for when choosing their features.

 

Monica has carried this concept forward to build a team of media-savvy PR professionals. While she actively oversees all client accounts, her primary role is to further the business through client relations and business development.

 

Monica truly believes in the power of PR as a valuable investment for any business and her clients can testify to this too.

 

In addition to running WordStorm PR, Monica is a Professional Speaker. She delivers keynotes and workshops on the topics of media, personal branding and storytelling. Monica loves to give back by helping those who are new to the world of entrepreneurship and are launching their own businesses. She mentors individuals as well as working as part of larger organisations including Inspiring Rare Birds and Business Blueprint.

 

 

Further Information:

If particular educational activities are relevant to your immediate or long term needs in relation to your professional development and practice of the law or profession, then you should claim one “unit” for each hour of online viewing, listening, and private study completing relevant downloads.

 

The statements, analyses, opinions and conclusions in these online materials are those of the author and not “CPD for Me” or “CPD-LIVE”, which act only in the capacity as convener and publisher of education courses.

 

No part of any CPD-LIVE, CPD for Me webinar or on-demand CPD legal update can be regarded as legal advice. Although all care has been taken in preparing each CPD session, and/or associated papers, viewers must not alter their position or refrain from doing so in reliance on any paper. Neither the author nor “CPD for Me” or “CPD-LIVE” accept or undertake any duty of care relating to any part of any presentation or relevant handouts. Copyright in this material is retained by the authors.

 

 

LogCPD:

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About CPD for Me:

“CPD for Me” publishes over 100 leading Australian barristers, accredited specialists and professional service industry experts exclusive professional development online with handouts plus ongoing Q&A so busy lawyers, accountants and advisors can obtain practical, relevant learning and meet CPD compliance requirements, on any device and with no travel hassles.

 

“CPD for Me” hosts regular “CPD-LIVE” webinars and publishes on-demand CPD courses of mandatory lawyer subjects: practice management, professional skills, business skills, Australian substantive law, ethics and professional responsibility.

 

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If you have any questions, please call 1300 273 463.

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