24 Sept 20 | 10am to 11am | How to Become a Media Magnet in 5 Practical Steps | 1 CPD Unit

$66.00 $60.00

The media are thirsty for content, now more than ever. In this very practical masterclass, Monica clearly explains what the media are looking for when putting together content.
Through Monica sharing her trade secrets, you’ll be armed with the tools and confidence to consistently magnify your message in the media. – 1 CPD Unit Professional Skills

SKU: WEB-Media-Magnet-24-9-20 Categories: , Tag:

Product Description

The media are thirsty for content, now more than ever. In this very practical masterclass, Monica clearly explains what the media are looking for when putting together content.
Through Monica sharing her trade secrets, you’ll be armed with the tools and confidence to consistently magnify your message in the media.

1. layer their content/expertise over 5 newsworthy hooks that will capture a journalist’s attention
2. Gain a good understanding of what journalist’s look for in a story.
3. Be able to identify journalists they’d like to develop win-win relationships with
4. Know how to write an email pitch and press release
5. Understand how to combine media exposure with digital/social media marketing to supercharge their visibility

1 CPD Unit – Professional Skills

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About your Speaker

Monica founded WordStorm PR in 2000 after working as a producer on Channel Nine’s A Current Affair. Whilst working in television journalism, Monica realised there was an opportunity to create a PR company that intimately understands how the media works.

Monica has carried this concept forward to build a team of media-savvy PR professionals. While she actively oversees all client accounts, her primary role is to further the business through client relations and business development. In addition to running WordStorm, Monica is passionate about building positive relationships with other business professionals and is an involved member of the Public Relations Institute of Australia (PRIA).

Monica truly believes in the power of PR as a valuable investment for any business and is determined to make clients believe it too, by helping them achieve increased credibility through positive media coverage.

Monica is extremely passionate about giving back and helping those who are new to the world of entrepreneurship and are launching their own businesses. She is a mentor for a range of organisations including Rare Birds, muru-D and Dale Beaumont’s Business Blueprint. She is also on the advisory board for Atlantis Confidential and is a professional speaker. Monica delivers keynotes and workshops for a wide variety of conferences and events including Commonwealth Bank’s Wired for Wonder conference, Travel Industry Exhibition & Conference, Growth Hackers, Vibewire, Aeona and Sydney School of Entrepreneurs, just to name a few.

Further Information

To obtain handout for session and join ongoing expert Q&A, register free CPDforMe.com.au account. Subscribers receive discounts and ability to LogCPD from any provider, by Auslaw lawyer cpd period (1/4/xx to 31/3/xx) and print completion statement.
If particular educational activities are relevant to your immediate or long term needs in relation to your professional development and practice of the law or profession, then you should claim one “unit” for each hour of online viewing, listening, and private study completing relevant downloads, available for ongoing, Ask the Expert Q&A at CPDforMe.com.au.

The statements, analyses, opinions and conclusions in these materials are those of the author and not CPD for Me or CPD-LIVE and BD for Law Firms Programs, which act only in the capacity as convener of education courses.

No part of any seminar or legal update can be regarded as legal advice. Although all care has been taken in preparing each session, update and/or associated papers, viewers must not alter their position or refrain from doing so in reliance on any paper. Neither the author nor CPD for Me, CPD-LIVE and BD for Law Firms Programs accept or undertake any duty of care relating to any part of any presentation or relevant handouts. Copyright in this material is retained by the authors.

About CPD for Me

CPDforMe.com.au offers over 160 pre-recorded exclusive webinars filled with gems of over 100 leading Australian barristers, accredited specialists and professional service industry experts with ongoing Q&A so busy lawyers, accountants and advisors can obtain practical, relevant learning and meet CPD compliance requirements, on any device and with no travel hassles.

CPD for Me host weekly CPD-LIVE webinars and publish on-demand CPD courses of mandatory subjects: practice management, professional skills, business skills, Australian substantive law, ethics and professional responsibility. Anywhere, anytime, any device.

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